Next Monday is Community Manager Appreciation Day!

We have an amazing community of active, engaged, enthusiastic, and vocal members who love to make their thoughts known on a variety of topics from SAP products like HANA, Mobile, Cloud, Analytics to the new SAP Business Trends.  With such an active and passionate community and nearly 2 million unique visitors to SCN every month, how do we manage it all?  That’s a great question because we definitely don’t do it alone!

SAP Community Network couldn’t exist if it weren’t for a dedicated and passionate group of individuals that help manage the wide variety of topics and conversations happening every single day in the community.   Most of these dedicated folks contribute their time to the community as volunteers – so they have full-time jobs as well.  That’s right, most are completely volunteer and help with the community simply because they are so passionate about their topics and because they want to help the community thrive, grow, learn, and succeed.  They are truly heroes in our community and we love taking the opportunity to thank them and show our appreciation.

Four years ago, our friend and colleague Jeremiah Owyang – and well respected industry analyst covering all things social and community – started a movement to take one day a year to celebrate these unsung heroes with Community Manager Appreciation Day.  So now for the fourth year, we have Community Manager Appreciation Day 2013.  This year it’s coming up on Monday, January 28th and you can follow the conversation that’s already started on Twitter at hashtag #CMAD.

So of course SAP is participating and helping keep the momentum going!

The community managers in the SAP Community Network ecosystem include a lot of folks that are critical to keeping the community alive.  While each of their roles aren’t strictly called “community manager”, they all are focused on the SCN community in their role and model the behavior of community managers in their support of the community:

  • SCN Space Editors – We have over 400 Space Editors that manage the overall look and feel of the community.  They edit all of our topic home pages, watch for interesting content and feature great stories on the home pages, find great content from our product teams (product info, whitepapers, articles, etc) and publish them in the topic spaces for the community to enjoy. 

  • SCN Content Strategists – Our Content Strategists work with all of our Space Editors helping new communities get set up, maintaining best practices within the community, doing regular QA reviews on content and layout, helping with SEO best practices, running analytics on community activity to see what’s working, and helping strategize on how best to leverage community participation around different topics.

  • SCN Collaboration Team – Our Collaboration Team are evangelists in the community connecting directly with community members, but also working with our Moderators setting up best practices, conducting Moderator council meetings, building and delivering new Moderator training, managing the Moderator workload across different topics, helping with escalations when there are problems in the community, and so on.

  • SAP Social Media Team – Our Social Media team work closely with our community teams in a number of areas, helping manage our global social media accounts, interacting with the community through our social channels, answering questions, and staying on top of conversations taking place on social media every day.

These are all critical stakeholders enabling the success of SAP Community Network – and we HONOR the work you do every day to help guide our community of customers, partners, developers, analysts, bloggers, and others who use the community to be more successful in their jobs and organizations.

The Content and Collaboration teams engage constantly with our Space Editors and Moderators.  Our primary way to engaging is through our private Moderators and Space Editors space right in SCN itself.  The area is always active with the latest topics on managing and publishing in the community.  We also publish a regular newsletters for our Space Editors and Moderators called the SCN Momentum.  Here’s a link to the full archive of SCN Momentum issues – check them out!  And at physical events like TechEd, we love to connect directly with Space Editors and Moderators – like recently at this meetup at TechEd Las Vegas, Madrid, and Bangalore. 

Here’s one of my favorite and fun photos of our SCN Content, Collaboration, and Social Media teams from last year’s kickoff planning meeting – what an amazing team!

C+SM-fun Small.JPG

So, this week we will be building the momentum to Monday’s #CMAD event with blogs, tweets, and other programs to be announced leading up to next Monday’s Community Manager Appreciation Day.  And you can follow the conversation on Twitter hashtag #CMAD

Watch for more this week as we celebrate these amazing and passionate contributors to the health and wellbeing of the SCN Community.

Thank you – we appreciate all you do!



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  1. Vasanth S

    Dear Chip,

    Wow.. Many of them work behinds the SCN help us to get a strong network. Thanks to you and everyone to built this excellent SCN.

    Many Thanks to SCN,

    Vasanth S

  2. Tim Clark

    Chip, with so many people and groups convening on SCN, #CMAD is very much needed and appreciated. Echoing the sentiments of Vasanth above me, thanks for all that you and your teams do! I look forward to this celebration and all the great stuff SCN will unleash in 2013. -Tim

  3. Marilyn Pratt

    Thank you Chip for highlighting the unique way in which volunteers and community members take the time and effort to guide and nurture this network.

    When Jeremiah Owyang first published his tenets of what a community manager looks like in 2007 he reviewed 16 job descriptions from real companies for this role.

    Today he highlights an evolved description of “Community Manager” in a blog post by Vanessa DiMauro (vdimauro on twitter) . Cheers for Community Managers Everywhere! (#CMAD) .  We can times that factorially here on SCN where uniquely we have what she calls: “peerless hosts, tireless monitors, virtual concierges, reference librarians, online coaches, tech support wizzes, member champions” .


  4. Jason Cao

    Thanks Chip! Yes, this is a day worthy of recognizing and celebrating. I am one of those with “Community Manager” in my title, and eventhough some think we’re the ‘unsung heros’ of online communities, we’d have a tough time in this role without the support of true community heros who volunteer their time and knowledge to help others. So, hip-hip-horay for Community Managers everywhere and our extended group of supporters!


  5. Graham Robinson

    Thanks to all who make SCN what it is.

    For me, special mention must go to the Moderators. These guys and girls are the absolute rock stars of the online community in my opinion.

    As a grumpy old bloke, who gets grumpier as I get older, I have a huge appreciation for the patience, diplomacy, guidance and empathy of all the Moderators.

    You rock!


    Graham Robbo

  6. Chip Rodgers Post author

    Vasanth, Tim, Marilyn, Jason, Graham,

    Thanks guys for your comments and support for our SCN teams and stakeholders.  It’s inspiring to see so many (including you!) active, engaged, and passionate members of our SCN community devoting so much time, effort, and talents to keeping the community thriving and moving forward.


  7. anandh kannan

    Dear Chip Rodgers,

    Hearty congrats to you,Marilyn Prat,Jeanne Carboni ,Abeesh,Kumud singh and all other moderators and community members out there !! It’s indeed a great team work.And at this point of time i would like to share something on knowledge management and it’s documentation.Thirukkural is a precious gem among the classics, unique in the deliverance of code of conduct to the mankind to follow for all time to come rightly says

    ” Full-worded men by what they say,

      Their greatness to the world display . “

    which means ,the best way to preserve the knowledge of scholars is only by preserving the words they scribbled and follow it accordingly.

    with regards,



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