SAP Retail at NRF 13: Theater Sessions for Monday, January 14
And we are just about there! Less than a week until the biggest retail event of the year, NRF 2013: Retail’s BIG Show. SAP Retail is proud to be a Chairman Sponsor this year, and we have a lot of exciting activities planned for Booth #1407!
I would like to introduce our exciting Theater Sessions on Monday, January 14. Customers and SAP product experts will be walking through various SAP Retail solutions and their benefits.
Monday, January 14, 2013
Speaker: Senior Vice President of Digital Business with global, beauty brand
Topic: Transforming the Digital Process
Abstract: Hear from the SVP of digital business as he discusses innovative ways that this world renowned beauty label plans to leverage big data to connect to its customers by providing personalized offers and recommendations via mobile, all by transforming the digital process
Speaker: Pierre Bourbonniere, Director of Marketing with STM, the Société de transport de Montréal
Topic: SAP Precision Retailing – Delivering Personalized Content to Shoppers on the Go
Abstract: STM, named the best public transit system in North America in 2010, is partnering with retailers, other transportation partners such as taxis and entertainment, and media providers to bring personalized content and offers to their 1 million OPUS Card users. STM’s customers are always on the move and looking to understand what’s nearby, what’s happening and where to find help for daily activities. SAP Precision Retailing is at the heart of this real-time, geo-localized and personalized, brand and consumer experience, driving traffic from the streets to the store or to the next consumer experience.
Speaker: Nikki Baird, Partner with Retail Systems Research (RSR)
Topic: Retail Business Intelligence: A Work in Progress Becomes a Critical Necessity
Abstract: Rapid shifts in consumer behavior and proliferation of new channels are forcing retailers to cope with new data sources, new ways of looking at analytics and new analytics capabilities, like high performance databases and visualization techniques. Add in new form factors, like tablets and smart phones, and a discipline that is theoretically staid and well-established is suddenly upended. Although retailers have not made much progress in establishing and executing against a business intelligence strategy, they report that their priorities and opportunities have shifted significantly. RSR’s Nikki Baird presents the results of RSR’s latest benchmark on retail BI, including an overview of how much retailers have altered their BI strategies as a result of the disruption
Speaker: Tim Hood, VP and Chief Solution Architect with SAP
Topic: Provide a revolutionary In-Store Experience with SAP Mobile Customer Loyalty and SAP Point of Sale
Abstract: See the exciting new SAP Customer Loyalty mobile capabilities in action. Account management (including enrollment), couponing , shopping history , self scanning, and mobile wallet capabilities/payment will be demonstrated. Even better, see how SAP enables a revolutionary new customer engagement model in the stores by integrating the consumer mobile applications directly with SAP Point of Sale.
Speaker: Martin van Dijk, European IT manager with MS Mode International
Topic: Next Best Action in Fashion Sales: Real-time sales analytics to support markdown management in Fashion.
Abstract: Learn how MS Mode is using SAP HANA, SAP’s in-memory computing technology, to accelerate decision making cycles in sales across stores and online. MS Mode will share how real-time sales analytics and in-memory applications enable the business to excel in in-season management and get them prepared for more advanced merchandise and assortment planning. The session will discuss the solutions MS Mode enabled to increase cross-sell penetration and customer retention; and to perform real time queries to target offers at the store.
Speaker: Jamie Anderson, Global Solutions Marketing Director with SAP
Topic: Building a 21st Century Retail Marketing Organization
Abstract: Retailers are at a crossroads as they begin to see economic growth. Now is time for their marketing organizations to re-engage with idled as well as undiscovered consumers to make meaningful engagements that resonate with who they are as individual shoppers. Doing this in a contemporary manner means embracing an omni-channel world laden with real time expectations, social media nuance and mountains of information. Learn how you can start making sense and turn your organization into a Retail enterprise that is run better.
We will also be demo-ing SAP’s In-Memory Interactive Showcase 15 minutes prior to each presentation. See you at Booth 1407 at NRF 2013!
Here are the Theater Sessions for Tuesday, January 15 at NRF 2013: http://scn.sap.com/community/retail/blog/2013/01/09/sap-retail-at-nrf-13-theater-sessions-for-tuesday-january-15
To learn more about SAP Retail at NRF 2013, please visit: https://www.sapretailtoday.com/nam/extended-event/301