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NRF13 – How to Operate & Execute Better: Finance/Talent/Real Estate/Sustainability

One of the more interesting findings in the latest annual survey1 of Financial Executives International (FEI) members by Gartner was that the top technology initiatives for 2013 are analytics (63%) and enterprise business applications (44%), followed by mobile technologies (32%) and cloud computing (18%).  These priorities are perfectly aligned with where SAP is investing with its 5 markets focus

These results are also consistent with the traditional roles of the CFO as operator and steward, as well as the new evolving roles of strategist and catalyst being assumed by financial executives2.  The role of steward entails preserving the assets of the organization by minimizing risk and getting the books right, while that of operator means running a tight finance operation that is efficient and effective.  Increasingly a CFO needs to be a strategist, helping to shape overall strategy and direction, as well as a catalyst by being an agent of change by establishing accountability and a focus on value throughout the organization. These varied roles make a CFO’s job more complex than ever.

The issues faced by the retail CFO and the Finance line of business will be explored as one of our themes, Operate and Execute Better, at the upcoming NRF Big Show in New York from January 13-15, 2013.  We will have a number of sessions, demos and experts to enable you to experience first-hand how financial solutions enable retailers to run better and achieve superior financial performance.

Other areas that will be covered under the Operate & Execute Better theme are Human Resources/Talent, Real Estate and Sustainability.  Here’s a preview of what to expect from SAP at the show.

I hope to see you there at booth #1407!


  1. Top 10 Findings From Gartner’s Financial Executives International CFO Technology Study, Published: 16 May 2012, Analyst(s): John E. Van Decker.
  2. CFO in Transition: Four Faces of the CFO, Deloitte, August 2009.
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  • Hi Gerry and thanks for sharing that upbeat video on NRF 2013! 

    Similar to other CxO roles, the jof of CFO appears to be in transition carrying multiple ‘hats’ of steward, operator, catalyst, and strategist. 

    I wonder if, as a subgroup, retail CFOs within those surveyed by Gartner would have given an even higher priority to ‘mobile’?