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Mobile apps are rapidly changing the way people shop. Shoppers are using their smartphones and tablets to compare prices, read product reviews, look for coupons, and track loyalty points. Today, smartphones impact 5% of all instore purchases. Check out the new mobile retail experience to see what the future of retail looks like!

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  1. Olivier Mercier

    About Mobile Retail, the Mobility Innovation Center (MIC) has built 2 prototypes dealing with the Consumer and Store manager experience. It also leverages indoor localisation technology, for defining location based offers as well as giving directions to the consumer.

    Here are the internal links for the prototypes :

    Consumer (Android)- http://mic.atl.sap.corp:1080/app/jones-hypermart-admin-spr-with-cisco-location/

    Store Manager (iPad)- http://mic.atl.sap.corp:1080/app/jones-hypermart-consumer-spr-with-cisco-location/

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  2. Mike Howles

    Or, the more realistic scenario… Customer walks into store, sees product in person, uses smartphone to order at a lower price elsewhere (Amazon, etc).  Just saying that big box stores are being negatively impacted with empowered customers, as well.  These scenarios just do not seem very realistic to me.

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