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Author's profile photo Ingo Woesner

SAP Web Channel Experience Management – New 3.0 Release

Dear Web Channel community,

SAP’s E-Business Suite “SAP Web Channel Experience Management” is a state-of-the-art web solution using the latest Web 2.0 and Java standards. It delivers end-to-end processes for E-Commerce, E-Marketing, E-Service, and Web Channel Analytics on a robust and easily extensible Web Channel platform, including 3rd party solutions:


  • E-Marketing includes support for Loyalty Management, demand generation and provides the ability for organizations to personalize content for their customers internet experiences.
  • E-Commerce enables rich selling processes on the internet.
  • E-Service includes the ability for customers to perform self-service tasks online, such as appointment scheduling, complaint and return creation, and product registration.
  • The Web Channel Builder (WCB) tool is used by business users support web applications without the need for IT involvement.


Key focus was given to an enhanced flexibility with respect to modularization, easy setup and deployment. The extension concept allows partners and customers to build their business specifics on top of each other in a simple and modification free way while re-using the UI and features of any existing component.


While the First Release of SAP Web Channel Experience Management was focused purely on B2C businesses, Release 2.0 introduced native B2B capabilities in addition to many B2C enhancements.


Now, the new Release 3.0 combines advanced B2B and B2C processes like


Product comparison

    • Customer specific product views / catalog views
    • Enhanced sorting and filtering



    • Shopping templates
    • Quotations
    • Order download and item upload
    • Product configuration
    • In-store delivery

User Management

    • Self-registration in the contact scenario
    • Delegated administrator
    • Enhanced authorization concept


Find more details here:


NEW Read what our expert partner DeVilliers Walton publishes about WCEM 3.0. 


❗   Nominate now to participate in the WCEM 3.0 rampup program ❗




General information about WCEM



Dr. Ingo Woesner
Product Manager
SAP Web Channel Experience Management – Rollout
SAP Suite Development – Application Innovation

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      Author's profile photo Former Member
      Former Member

      Hello, Ingo,

      I wish to have a look note 1734331, I have got this message:

      The requested SAP Note is either in reworking or is released internally only


      Author's profile photo Ingo Woesner
      Ingo Woesner
      Blog Post Author

      Hello Denis,

      I was to quick with publishing the release note.the note is still in editing mode.

      However, the release requirements are these:

      Make sure you install new patches for SAP Web Channel Experience

      Management 3.0 and Support Packages for

      - SAP CRM 7.0 EHP1 or EHP2

      - SAP ERP 6.0 EHP5 or EHP6

      regularly to prevent problems

      that have already been corrected from occurring in your SAP solution.

      I will remove the link above and will re-publish it when the note is published.

      Best regards,