A recent study provided a headline that read “Americans waste, throw away half their foods.” According to the study, a family of four throws away up to $2,275 worth of food annually. Against this backdrop, I reflected on my past participation in the Retail Orphan Initiative at NRF 2012 and how all this wasted food can go toward helping the millions of vulnerable children around the world. This is a problem we can do something about.
That’s why we are kicking off the agenda activities for the 2012 Retail Forum North America with a Food for Orphans outreach program! It is deeply meaningful to be associated with a purpose aimed at improving lives, especially those of a vulnerable population, orphans in the developing world. This will be a complete hands-on, life-saving experience. Participants will mix and bag the actual food that the orphans will eat. Ten volunteers work at each table mixing, sealing, and boxing up the food. Each bag of food holds six nutritious chicken-flavored rice casserole meals composed of rice, protein, dehydrated vegetables, and 21 vitamins & minerals. The food you pack will be shipped to a verified international orphan project, enabling you to follow its usage and impact. Food for Orphans is currently feeding orphans in Asia, Africa, Central America, South America, the USA, and the Caribbean.
There are many excellent business reasons for attending the 2012 Retail Forum: from meeting and interacting directly with retailers bringing innovation to their business, networking with your peers, and listening to thought and action provoking keynotes and sessions. The most rewarding experience you get just might be packing those boxes and touching the lives of so many in need. We expect 200 participants at this event, allowing us to pack up to 33,000 meals to send to orphans. Now this is an event that makes a serious human impact in our world!
Don’t waste another minute, register today for the 2012 Retail Forum, and sign-up for the Food for Orphans event. I’ll see you on the packing line!