Why Zen? Dashboard Designer is not enough?

[amrsalem1983]

Why Zen?

SAP is ramping up a new product SAP Zen, which you can use to create dashboards on top of BW and HANA sources. SAP Zen gives the output in HTML5 so you can view it on your iPad device, iPhone or Desktops.

Dashboard Designer(Xcelsius) New version which they're talking about will come soon and Support HTML5 also, you can create dashboards and export it as HTML5 and it will give almost the same options as Zen plus the current nice design option and usability we have.

I wonder, Why Zen?

if SAP has invested the effort developing something like Zen into the Dashboard Designer (Xcelsius) and added both Connection HANA and BW, wouldn't it be enough?

although, i think that Xcelsius will keep developing and one day it will support direct HANA Sources for creating Dashboards

so i'd like to know your comments, What Zen would give that Xcelsius doesnt or wont give in the future after the HTML5 version?

SAP Business Analytics now has many Products, i know that each product meant to be used by some group of users, but do you think all are fully utilized? and do we need more products or we need to focus on the features and the enhancements of the current ones?

Thanks

Amr Salem