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Last week I had the good fortune to attend Mario Herger’s Gamification workshop. Mario Herger is an SAP employee belonging to the Technology Strategy team. Before sharing a couple of interesting insights and experiences from the workshop I will share my understanding of Gamification and what it means in the software industry.

Each software that was created (one might hope:)) following a need communicated by the product. A software can be the most ingenious piece of code ever created, but if nobody is using it, it’s not worth anything. Gamification is that fun twist that motivates a user of software to make an action as part of a game/challenge.

At the workshop Mario explained the rationale behind Gamification and gave us a task to find a need and to think of a Gamification solution for it. My group thought of a software that will motivate diabetics to inject the needed doses of Insulin in order to maintain a healthy life routine. We thought of a couple of ideas of gamifying it. My idea was to create a Tamaguchi™ (simulated electronic pet) that each time the patient injects Insulin , the electronic pet is fed and grows. In cases where the patients don’t make the needed injections, the Tamaguchi™ dies.

This workshop made me reminisce about how I implemented Gamification as a teenager. When I was studying for my final high school exams, I needed to sit for hours in front of the computer. As a hyperactive kid, that was quite a challenge. My solution was that each time I accomplished studying 30 minutes straight, I treated myself with 5 minutes of playing my favorite strategy game. I have a first degree, so that trick probably worked:).

After attending this workshop I started to think how we could gamify different aspects of our professional life without “gaming” the system. I would be glad to hear your ideas in the comments section below.

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3 Comments

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  1. Laure Cetin

    Moshe,

    Thank you for sharing your experience of the workshop. I also attended a gamification workshop with Mario a little while ago. I’ve been reading a lot about gamification and I have a personal interest in it, but it was good to get the basics from Mario, and his recommendation to think of every business project as a game was inspiring. Now when I think about campaigns or promotion or contribution, I think about what type of game I could play to achieve my goals. It’s fun!

    Gamification has been in our lives for decades now, without us noticing. Now that’s it’s become a business hype, there is more theory and metrics available and it’s a great opportunity to learn more. I like it when gamification  also serves a noble purpose, such as the example with diabetics you provided here.

    SCN has some game mechanics already, and I’m working to introduce more in 2012, this is going to be fun!

    Laure

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    1. Sai Prasad

      Hi Laure,

      As you said SCN already has some game mechanics, will you please let me know what are those. I am not aware of it, just curious to know what I’m missing. 🙂

      Thanks and Regards
      Sai

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