SAP Research, led particularly by its location in Pretoria, South Africa, has recognized the great potential in emerging economies. This potential relates not only to the chance for SAP to break into this fast-growing market but also to the opportunity to find ways to use IT to positively influence the development and sustainability of these regions.
Supporting small shop owners in emerging economies with mobile technologies is one focus. By developing a small “business web” and through the combination of enterprise software accessible via the cloud through mobile technologies, their latest prototype aims to enable businessmen and -women in these regions to conduct their daily operations with partners anytime and anywhere from a mobile device.
Learn more about this latest exciting initiative from SAP Research in the new article, “GaRO: Business in Your Pocket“.