Looking at the information about SAP Inside Track Newtown Square 2011, I see that the directions given are only for people driving motor vehicles. There are no suggestions for people who might want to take public transportation. This is also true of the directions given here.
Part of the reason for this is probably that the Newtown Square facility is not very convenient for public transportation. But I note that a bus stops right at the main entrance road.
The main problem, however, is that whoever prepared these directions just didn’t think about anyone wanting to arrive by mass transit. The issue of sustainability just hasn’t penetrated. In spite of SAP’s significant efforts to think about sustainability, the message hasn’t gotten to many parts of the organization.
This attitude toward transportation is reflected in SAP’s carbon footprint, where business travel (by plane and corporate car) and commuting account for 71% of the firm’s greenhouse gas emissions.
One can’t single out SAP for this attitude toward public transport. Even the most green-sensitive organizations have events that are virtually impossible to get to by public transport, and also often neglect public transport in their directions to facilities and events. (See for example some of the recent events by The Cleantech Open–though I see they are getting better about this.)
The drive to corporate sustainability follows a long and winding road. (Fortunately, there are busstops all along the way.) Transmitting the need for “thinking green” to each and every member of the team is part of this journey. There is always room for improvement.