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What Baseball and Business Intelligence have in Common

SAP BusinessObjects Dashboards is the technology of choice for thousands of organizations that desire an approachable entry point into business intelligence. A dashboard can provide a wide range of capabilities, all wrapped up in a simple and intuitive user experience. Most companies have adopted dashboards because of their ease of use, allowing any business users to quickly assimilate business performance.  So what happens when we take the same techniques for business analytics, and apply them to America’s favorite pastime?

The results are showcased on Experience SAP Baseball micro-site where baseball fans can master  statistical analysis. This article will draw some interesting comparisons for dashboards for business vs baseball. View more examples at Experience SAP Baseball site

The content displayed within dashboard can differ based on industry or line of business. Most dashboard implementations require the most recent information available, presented as visual performance indicators and metrics. The goal is to quickly paint a picture for an end user (business information consumer) to understand how a company, division, or even product is performing.

Baseball has its own set of performance indicators across multiple “operational units” known as offense, pitching, and defense. Each team performs independent of each other and is measured against consistent performance indicators, which also roll up to division and league.

Regardless of the content, developing dashboards with SAP BusinessObjects dashboards is just as easy. First we collect key  indicators and prioritize them into a list. Then using paper or a whiteboard, you should sketch your dashboard to include all of the visuals required to communicate the key indicators and supporting analytics. Last, you can develop and connect your dashboard using SAP BusinessObjects Dashboards’ point and click development environment.

If you want to see real examples of this process executed into real dashboards, check out Experience SAP Baseball micro-site. There you can view stats about your favorite team and envision how you can inherit the same kind of experience for monitoring your business data.


Check back next week where I will cover in detail how these dashboards were constructed!

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