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Today I had the opportunity to be a part of SAP World Tour 2011 Italy and I would like to share with all of you my experience. This was my first World Tour and I have to say that it impressed me so much, a lot of people and many sessions scheduled: Really a great event!

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What impressed me so much it was the presence of most of the world famous Italian brands: Lavazza interesting session on PLM, Alessi mobile solution for customers, Valentino Fashion Group and its experience with CRM, Benetton Group improve HR Management with HCM and many others Telecom Italia, Paluani, Piaggio, De Longhi

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The hot topics of the SAP World Italian tour included sessions on  Mobility, In-memory computing, CRM, Sustainability, and Fast Start from SAP solutions and on-demand cloud.

As usual event started with the keynote and I have the pleasure to listen to Franck Cohen, Regional President SAP EMEA, and Agostino Santoni, CEO of SAP Italy; Franck opened the SAP World Tour and giae us a first taste of the event: SAP innovation as always with a focus on the Challenge of Orchestration: On Premise, On Demand, On Device.

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SAP presented also some RUN better examples like: AVON mobile application for customer, Lenovo a successful in memory example, Centrica UK technician scheduling on the fly and SAP Sales on Demand with socialization.

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Something new was presented: Bits’n Bites a fresh new format for an enjoyable moment (World Tour DemoJam).

3 project fighting; an amazing audience to vote.

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It was an ex-equo, even if the third project was the best one IMHO.

A huge number of sessions followed with several famous Italian brands presenting their RUN Better experience.

Did you miss the event? Would you like to relive SAP World Tour Italy?

You could have a look to Twitter timeline using the tag #SAPWorldTourIT, we reached the objective to post more than 100 tweets.

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Moreover for the first year SAP World Tour Italy was social and it was also on LinkedIn and Facebook.

We are at the end of this awesome event, it was an important day for SAP and for Italian SAP ecosystem. Fortunately we are near to the holidays and a new important event is coming; the first italian SAP Inside Track, that will be kept on October, 8th in Milan
http://wiki.sdn.sap.com/wiki/display/events/SAP+Inside+Track+Milan+2011
You’re welcome, sign up as attendant or presenter; I will be there as a presenter with a live session on abap2xlsx – Generate your professional Excel spreadsheet from ABAP and I would also invite you to the evening event to enjoy SDN Community.

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UPDATE: Do not miss the Unofficial “SAP World Tour 2011 Milan in a nutshellTGP13 podcast by Luca Grilli

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6 Comments

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  1. Sarah Goodall
    Whilst I wasn’t there to see the event in person, reading your post makes me experience it for myself.  Really good summary with fantastic pictures.  I would like a “Blog on SCN T-Shirt” 🙂
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    1. Ivan Femia Post author
      Sarah, it was a great experience, as Sergio said the most important Italian event in the last five years.

      I happy that you like my self-made polo shirt 🙂

      Ivan

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