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When using Label Toolbox either through Postalsoft DeskTop Mailer, Business Edition, or Label Studio, you can add an image to your mailpiece.  The process is very simple but not many users know the option is available or how to use it.  Also you can add filters and multiple images to customize your design even further.

In order to print an image (graphic), a Windows printer driver must be used (not a text or inkjet). Then, to add the image, do the following in Label Toolbox:

  1. Highlight the Design File and click Edit
  2. Expand Miscellany
  3. Drag Image to position on label (The Properties window automatically opens.)
  4. Leave the Value Expression blank
  5. Click Add
  6. Under Image filename, browse for the path of the image
  7. Leave the Image Value blank
  8. Click OK
  9. Leave the Conditional Filter blank
  10. To view selected image in preview, click Use this image in design window
  11. Click OK
Now, you can easily add an image to your design… but… what if you want to get a bit more fancy and print a different image on the mailpieces depending on a specific variable.  For example, maybe you are doing an NFL promotion and you want to print a different image or logo for each state – below are simple steps on how to add multiple images and create a conditional filter to print an image based on the state field.

 

  1. Click Print > label type > Design
  2. Highlight the Design File and click Edit
  3. Click View > Objects (if window is not open)
  4. Expand Miscellany
  5. Drag and drop Image to the frame
  6. Under Value Expression, click the Filter Builder icon (located to the right)
  7. Click New
  8. Type a Filter Name (e.g. State)
  9. Under Field Type, select PW.STATE
  10. Click Add
  11. Click OK
  12. Click OK
  13. Click Add
  14. Under Image filename, browse for the bitmap/graphic
  15. Under Image Value, type the state abbreviation for which the image will appear
  16. Click OK
  17. Leave Conditional Filter blank
  18. To view image in preview, check Use this image in design window
  19. Click OK

Note: To have different images for different states, create more than one value.

Below is a couple screenshots of adding multiple images with a conditional filter based on state.

In this first image, I’ve added the value expression PW.State field.  This way, when I added my image file I can define for that specific image what value this image should be used.  You can see below that I’ve added 2 image files, the first file is a Vikings logo for MN, the second is a Greenbay logo for WI. 

image1

 

Below is a preview of two customers, one from MN and one from WI.  You can see the logo changes based on the state field.

image2

image3

There are so many possibilities with images and they can really jazz things up!  I hope you can find good use of this great feature!!!
 

The following image formats are supported:

Description………………………….File extension
– Amiga……………………………….*.iff
– Deluxe Paint………………………..*.lbm
– GEM Paint…………………………..*.img
– JPEG – JFIF Compliant………………*jpg, *.jif, *.jpeg
– Macintosh PICT……………………..*.pct (Raster only)
– MacPaint…………………………….*.mac
– Photoshop…………………………..*.psd
– Portable Bitmap……………………..*.pbm
– Portable Greymap…………………..*.pgm
– Portable Network Graphics………….*.png
– Portable Pixelmap…………………..*.ppm
– SGI Image File………………………*.rgb, *.bw, *.rgba, *.sgi
– Sun Raster Image…………………..*.ras
– Tagged Image File Format…………..*.tif, *.tiff (does not support *.tif files with LZW compression)
– Truevision Targa…………………….*.tga
– Windows Clipboard………………….*.clp
– Windows Meta File…………………..*.wmf
– Windows or OS/2 Bitmap……………*.bmp
– Windows or OS/2 DIB……………….*.dib
– WordPerfect Bitmap………………..*.wpg

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