Have you ever wondered how easy it is for a channel manager to automatically distribute a lead to a channel partner using SAP CRM?
This video shows how a channel manager selects leads to be distributed to partners and using predefined rules maintained using Rule Policies. Based on criteria within the lead and channel partner the best suited partner is determined by the rule and assigned. The channel manager can manually distribute the lead to a specific partner as well.
Please refer to the Lead Management with Channel Partners for further information on working with leads and channel patners within SAP CRM.
Also refer to the Introducing SAP CRM Partner Channel Management Related Best Practices for further details on leads. Introducing SAP CRM Partner Channel Management Related Best Practices