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The presentation will be held in the SAP Industry Strategy and Networking Center at the SAP INsider conference, which will be held as a joint SCM, Logistics, Manufacturing, CRM, PLM and industry event in Orlando, FL, March 2-5, 2009.

We will outline current industry challenges and trends, such as the impact of the economic crisis, fluctuation of raw material and energy pricing and their impact on the chemical industry. SAP client examples will demonstrate how companies in the chemical industry are leveraging SAP functionality to manage uncertainty along their supply chains and dynamically rebalance supply with demand, improve plant efficiency, increase asset utilization, and optimize throughputs and yields in an uncertain economy.

Focusing on the SAP for Chemicals solution, the presentation will outline SAP strategic direction, as well as our development focus and solution roadmap. Examples will show how to use SAP ERP, SAP NetWeaver Business Intelligence, and SAP BusinessObjects functionality to build dashboards that provide visibility into critical events or key performance indicators (KPIs) related to key energy inputs, equipment reliability statistics, usage trends, and order fulfillment ratios. Understand how your peers gain the transparency they need to set more accurate prices in a tenuous economic climate – hear how one company generated over $20 million dollars in savings. We will also cover solutions for new environmental regulations, such as REACH compliance.

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