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Webinar: Web 2.0 in Action! How SAP is Leveraging Web 2.0 in CRM to Improve Customer Experience

I have to say that I very much enjoy working with Volker Hildebrand at SAP. He is one of those people who make my job much easier by always providing great content and support. While he is now the VP of Product Management for CRM at SAP, I found out that he used to be an Assistant Marketing Professor in a previous life. This might explain why he knows so well how to support the marketing function. It doesn’t explain why he has remained so humble. 🙂


On June 18th, Volker Hildebrand, VP Product Management for CRM and Jujhar Singh, SVP CRM Product Management at SAP, will be presenters in the webinar:


Web 2.0 in Action! How SAP is Leveraging Web 2.0 in CRM to Improve Customer Experience“.


The event will cover the following topics:


• SAP CRM 2007 with Web 2.0 Capabilities


Did you know that SAP CRM includes Web 2.0 capabilities that enhance user experience and productivity?  Register for this event to find out more about SAP CRM’s highly personalizable, interactive user interface and how it enables content syndication from internal and external data sources.


• SAP Community Network featuring CRM @ BPX


Are you a member of SAP’s vibrant CRM online community that enables customers and partners to connect, collaborate and co-innovate?   More than a million community members are already sharing best practices, ideas and their experience in discussion forums, blogs and wikis. Find out what CRM @ BPX offers for you and how you can participate.


• The Next Generation of CRM Applications

Last but not least, join us for an outlook on the next generation of CRM applications. These applications will be built collaboratively in a Web 2.0 environment, from the ground up introducing an entirely new approach to supporting and modeling key business processes.


To register, please follow this link to the SearchCIO website:

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