SAP Insider – CRM 2008 Post Presentation Q&A – Panel Discussion: Strategies to align business and IT organizations to maximize CRM solution performance

Intent of this Post-Presentation Series

This is one in a series of postings by the presenters of the SAP Insider Conference “CRM 2008” held in Las Vegas, March 2-5. The comment/talkback feature below provides an opportunity for attendees to interact directly with the presenters and comment or ask questions about their respective CRM presentations.

Title of the Session

Panel Discussion: Strategies to align business and IT organizations to maximize CRM solution performance

Abstract

Get recommendations and valuable tips from your peers who have successfully aligned their business and IT organizations with their CRM initiatives.
During this moderated question-and-answer session, your colleagues will discuss their tools, techniques, and strategies for uniting their your current resources, such as reassigning field personnel into full-time IT positions.
Examine strategies you can use to ensure both IT and business groups are equally represented on your project, and evaluate the pitfalls you may face when trying to unite the two constituencies.