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Author's profile photo Martin Guenther

KPI Gurus, TechEd in Las Vegas, feeding visitors and a zebra

It was a quite unusual session when, on Oct. 2nd, three people located in St. Leon-Rot, Palo Alto and Las Vegas came together for a joint meeting about a new approach for finding a common language for Business KPIs. 

As typical for Second Life sessions, the technical problems e.g. with voice had some impact in the beginning. But this time a medical emergency in Las Vegas made this forgotten. Fortunately, it was not too serious, so the session could go on.


Frederic Greenwood, a notorious smoker supervised the scenes and made some video-recordings which can be watched here.


With Nadim (who was called Payo Kayo) and Paul Hoffmann, interviewed by Craigster Hax (our well known Craig Cmehil) who presented this innovative event at the TechEd, there were two experienced specialists for Business KPIs that gave some deeper insight not only in Business KPIs, but also in the business relevance of them. The main goal of the session was to promote the idea of finding a common language for Business KPI definitions within a bigger community than only SAP internal.  

“If you want to do benchmarking between companies, it is crucial, that everybody uses the same definition of Business KPIs, otherwise they are not comparable!”, told Payo Kayo to the growing group of Second Life visitors, “But let me explain, what KPIs really are”.


It seemed that the whole session was so attractive, that finally a zebra joined the group of visitors. Almost immediately, the discussion turned around zebra KPIs, e.g., what would be the right definition of a KPI that measures the appearance of zebras in a Second Life session? Is it a percentage value? How long does the zebras have to stay to be counted? And are the moderators of a session also taken into account for the KPI or not? Fascinated from all these dry business driven questions some visitors decided to feed the zebra with sugar and to stroke its non-existing fur. 

So this session showed very clearly, that it is possible to discuss dust-dry business issues with a lot of fun and even to visualize this in an entertaining way, without losing the relevant message. All of the attendees had their fun, but had also the chance to learn more about the background and the need of the project “Defining Business KPIs” .


Thanks for that!

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