Find out how an aerospace engineer managed to pinpoint the difference between a tennis match played by professionals and one played by amateur players.
Data alone can’t capture the essence of fan journey, but design for a world class fan experience almost always starts with data-driven decisions.
You don't need to know every detail about NFL players to win a fantasy draft. All you need is the NFL Player Comparison Tool, analytical insights, and a little luck.
This year they may well go 10-6 but I believe the Jets will make it to the Super Bowl. Here’s why.
Here’s how innovative technology is helping 35 million young athletes improve their skills.
Whether enjoying a game from the stands, your TV or mobile device, you’re also engaging with the team via social platforms in real time. Here's how.
The German National Team (DFB) is using SAP technology and Big Data to uncover insights and improve performance at the World Cup.
When the Slazenger balls are slammed down the court at more than 100 miles an hour, it is only the last leg of its 50,000+ mile journey.
The love of football stops once their team is out of the playoffs, but why sell the season short? Try out the The NFL Player Comparison Tool.
Though it does bring up the point that wearable tech isn’t always the most fashionable, this may be an important device to use within sports.