Whether enjoying a game from the stands, your TV or mobile device, you’re also engaging with the team via social platforms in real time. Here's how.
The German National Team (DFB) is using SAP technology and Big Data to uncover insights and improve performance at the World Cup.
When the Slazenger balls are slammed down the court at more than 100 miles an hour, it is only the last leg of its 50,000+ mile journey.
The love of football stops once their team is out of the playoffs, but why sell the season short? Try out the The NFL Player Comparison Tool.
Though it does bring up the point that wearable tech isn’t always the most fashionable, this may be an important device to use within sports.
Check out the opportunities teams and leagues are using to extend their practices and win fans, even when they’re not in the stadium or on the field.
For the 12th time, Adidas has designed the official ball for the World Cup. How do they do it?
Motorsport for generations has carried a notorious reputation as being a significantly male-orientated sport – until now.
TSG 1899 Hoffenheim, a soccer club in Germany’s premier league, is taking its training to the next level by capturing and analyzing data in real time.
By bringing together the cloud and the power of in-memory technologies, scouting solutions help teams step forward in making key player personnel decisions.