When Benefit Cosmetics talks, its customers feel like the brand is talking directly to them. Find out how this brand provides an experience like none other.
Altering an existing pricing strategy can be daunting, but it can also impact a retailer's ability to compete and attract additional revenue.
September's Milan Fashion Week was where all the classic Italian designers came out to parade their collections for Spring/Summer 2015.
Nordstrom's reputation is based on providing good customer experiences that need to be told, reinforcing the brand and encouraging positive word of mouth.
Retailers have to be extra creative to compete with online clothing shop for teens. Find out how online store are heightening the competition.
Your smartphone will become your personal shopper and checkout clerk in the future. Thanks to smart wallets, apps, and beacons.
Social analytics driven by fashion and celebrity is still highly valuable to retailers – especially when it comes to Kim K. and Kanye.
Make like Santa’s elves and prepare for what will be the biggest online holiday shopping season to date. Here's your checklist to prepare.
Explore the most influential changes and how businesses can step up to meet the new needs of their mobile, always-on consumers.
Find out how retailers can drive sales and maintain margins by providing a unique product assortment that responds directly to customer desires.