Nordstrom's reputation is based on providing good customer experiences that need to be told, reinforcing the brand and encouraging positive word of mouth.
Retailers have to be extra creative to compete with online clothing shop for teens. Find out how online store are heightening the competition.
Your smartphone will become your personal shopper and checkout clerk in the future. Thanks to smart wallets, apps, and beacons.
Social analytics driven by fashion and celebrity is still highly valuable to retailers – especially when it comes to Kim K. and Kanye.
Make like Santa’s elves and prepare for what will be the biggest online holiday shopping season to date. Here's your checklist to prepare.
Explore the most influential changes and how businesses can step up to meet the new needs of their mobile, always-on consumers.
Find out how retailers can drive sales and maintain margins by providing a unique product assortment that responds directly to customer desires.
A recent Forrester thought leadership paper uncovered a number of roadblocks to digital brand consistency. Are they affecting your digital experience?
Every major technological revolution has profoundly changed the way we live and the way we conduct business, even if we don’t always realize it at the time.
Retail uncertainty is expected to continue, so industry watchers have been speculating about the right type of CEO needed to lead retailers in the future.