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Sales: How The Challenger Model Works In Pharma

Sales: How The Challenger Model Works In Pharma

It takes more than charm and samples to cut through the noise. The need for differentiation is as strong in pharmaceutical sales as it is anywhere else.
Dear Santa, I'd Like A New Healthcare System

Dear Santa, I’d Like A New Healthcare System

Sylvia Santelli offers Santa some advice on how to deliver the one thing many of us want and need – a global healthcare system.