Businesses must secure the best on-shelf availability and ensure products are priced, packaged, and merchandised to maximize the shopping experience.
The use of real-time analytics when managing manufacturing processes can have a significant impact on the success of consumer products companies.
The make-for-me revolution is not just for small, local, and artisanal businesses. Big, established brands can embrace it, too. Here's how.
It is not "cool" that sells your products today, it's the experience your company delivers to the people who buy them.
Big Data is helping farmers do more with less and produce higher yields using fewer chemicals distributed in very precise ways.
Reaching, engaging, and serving consumers across physical and virtual channels is one of the greatest opportunities for consumer products companies.
Here are some great examples of small and midsize consumer product manufactures that are thriving in managing their supply chain.
Coca-Cola is currently rolling out an initiative to give their disposable bottles a second life that's meaningful and environmentally responsible.
The consumer products industry is facing a new normal: instability, uncertainty, and volatility. See how these companies are addressing the challenge.
The rapid adoption of enabling technologies is forever changing the consumer products industry in many ways. Learn why in this post.