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  • Cloud Marketing With A Fat Funnel?
    Cloud Marketing With A Fat Funnel? By Jennifer Schulze
    Published on October 22, 2014
    We all know the marketing funnel. But does the funnel change for cloud marketing? While the principles are the same, the sales focus and tactics differ.
  • gamification
    The emPLAYee: How Gamification Can Foster Innovation (Part I) By Tonja Erismann
    Published on October 22, 2014
    Wondering what an emPLAYee is? It's your employee of the future! Learn why gamification will play a significant role in the future of work.

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Business Intelligence Justifies Belief In Marketing

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The Entitled Marketer: The Fallacy And The Brutal Reality

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Two Words I Banned This Year

Two Words I Banned This Year

Stop saying sorry when we hurt someone. This will help our young girls to save their “sorry” for when they really need it and when it really matters.
What Can We Learn From Japanese Insurers?

What Can We Learn From Japanese Insurers?

Accenture’s Mark Halverson discusses six key trends shaping the Japanese insurance market.
A New Approach To The NFC Payment Conundrum

A New Approach To The NFC Payment Conundrum

The new Apple Pay service will force Android OEMs to reevaluate the use of the NFC secure element, and become carrier independent.
Drill For Real-Time Insight

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Increasing investments in the digital oilfield represent an excellent opportunity for suppliers of automation tools and other technology.