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  • man woman shopping habits
    The Myth Of The Mansumer: Men, Women Display Similar Shopping Habits [INFOGRAPHIC] By Amy Hatch
    Published on November 28, 2014
    While men are from Mars and women are from Venus, new data collected reveals that gender differences don’t have much effect when it comes to shopping.
  • My #BRANDLOVE Story: Nike
    My #BRANDLOVE Story: Nike By Jacqueline Toms
    Published on November 28, 2014
    When it comes to social marketing, sometimes it pays to do a bit of DIY – which is exactly what Nike decided to do last year.

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green fleet

Green Fleets: The Role Of Sustainability In The Supply Chain

Sustainability plays a role when it comes to your supply chain fleet. Find out how you can green up your fleet’s supply chain process.
black friday

Why Black Friday Starts On Thursday

When Santa rides into Herald Square to end the 79th annual Macy’s Thanksgiving Day Parade, so begins the “most magical time of the year” for retailers.
holiday tech

Holiday Tech Guide

The season of giving is upon us and Apple, Google, and countless other tech companies have given us plenty of gadgets to covet.
5 Essential Black Friday Apps

5 Essential Black Friday Apps

Grab these apps and make this year’s Black Friday shopping experience the best yet – and of course, enjoy your holiday and be careful!
Marketing, Meet Sales (Sales, Meet Marketing)

Marketing, Meet Sales (Sales, Meet Marketing)

Marketing and sales have had an interesting relationship. While they effectively have the same goal, their differences have eroded their potential cohesion.
How Brand Communities Foster Innovation

How Brand Communities Foster Innovation

Engaging, interacting, and conversing with your community paves the way for innovation and strengthens the community's sense of belonging and exclusivity.
Don’t Let These Content Marketing Myths Hold You Back

Don’t Let These Content Marketing Myths Hold You Back

Reasons for holding off on content marketing are usually pretty flimsy – based on myth rather than fact. Here are some examples.