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Author Archives: Sales Benchmark Index

Does Your Sales Incentive Compensation Plan Drive Customers Away?

The purpose of every sales incentive compensation plan is to influence the actions of sales reps. But an internally-focused plan can encourage behavior that works against the customer. This destroys trust.

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How To Anticipate The Next Compelling Event Of The Buyer Process

The generator got louder as I approached. The deli at 15th and 7th Avenue was serving a line of people. The rest of lower Manhattan was completely dark, thanks to Hurricane Sandy. Only two other businesses had generators. The hurricane compelled them to buy the machines.

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Mapping The Buying Process: Is 57% Your Buyer’s Number?

Mapping the buying process is a popular sales topic. But what does it mean and why is it important to sales leaders? We will explore in the post.

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Slow Down The Sales Process To Win The Deal

This is a post for any Sales Leader considering or using a buyer-driven sales process. During many of our training events for a sales process rollout, we’ll get the question “So I should just identify the buyer’s stage and go from there?” The answer is No.

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How To Win More By Selling Less

If you’re falling short of your 2012 number, you have three options: 1) Keep doing what you’ve been doing; 2) Change your approach in hopes of still saving your year; 3) Focus your attentions on kick starting 2013 [...]

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New Product? Don’t Forget To Update The Sales Compensation Plan

Congratulations, your organization is launching a new product in 2013! Are you updating the sales compensation plan accordingly? Failure to do so often leads to underperforming product launches and underwhelming results. Learn how to look at the launch closely and adjust the comp plan appropriately.

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How To Quickly Focus On Opportunities That Intend To Buy

As a sales rep, you need to tell the difference between opportunities that are just interested from those that intend to buy. Today’s post will define interest verses intent and why that matters to you. You’ll get three questions to ask about your opportunities to quickly identify those that intend to buy so you can close more business.

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3 Ways To Win Back Your Valuable Selling Time

Today all of us are doing more with less. The majority of sales reps we talk with tell us they’re taking on more non-selling functions as a result of limited resources. This shift started after the post 2008 economic meltdown and business hasn’t recovered. As a rep in this reality, read on for three simple strategies to maximize your selling time, improve your sales strategy and put money back in your pocket.

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Get Your Reps to Use a Sales Process – Here’s How

75% of most sales processes fail. The main reason: lack of adoption in the field. Think about this: You just invested a huge amount of time, energy and money in developing and training a buyer centric sales process. And now your people are not using it.

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Should Leaders Micro-Manage Sales Rep Activity?

We asked a client’s sales reps and their customers a question regarding how often customers prefer to be interacted with. There was a wide gap between responses. 84% of sales reps thought they needed to visit customers in their portfolio at least once a quarter. The customer responses varied by size, type, etc…. Some said weekly, monthly, quarterly, or yearly.

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