About Rakesh Shetty

Rakesh is Head of Marketing for Strategic Industries at SAP responsible for financial services, retail, public services and telecommunications sectors. He has worked in the software industry for over 18 years in a variety of roles delivering enterprise software solutions with assignments in Asia, Europe and the United States. He has a Masters degree in Computer Science from State University of New York, Binghamton and a MBA from New York University.

Recent Stories

Risk And Reality For Financial Institutions

Risk And Reality For Financial Institutions

Several years after the onset of the financial crisis in 2007, banks and financial institutions are continuing to reassess their relationship with risk and risk management. In…
Social Media In Financial Markets: Fact Or Fiction?

Social Media In Financial Markets: Fact Or Fiction?

Velocity of information In capital markets and investment banking sectors, the volume of information that needs to be analyzed continues to grow beyond the traditional data sources…
Role Of Chief Marketing Officer At Financial Institutions

Role Of Chief Marketing Officer At Financial Institutions

What is the role of the Chief Marketing Officer (CMO) at financial institutions? Last year Chief…
man searching for value in Big Data

Can Technology Help Financial Markets Restore Confidence? Part 2

In my last blog, I shared my views on the current state of the financial…
Financial Markets – Technology As Enabler To Restore Confidence? (Part 1)

Financial Markets – Technology As Enabler To Restore Confidence? (Part 1)

Where do we stand today? When talking to colleagues and friends that work on Wall Street and the London financial district and my own visits to the financial district during the “Occupy Wall Street” movement, I remember vividly the…
Do Banks Have the Right Tools to Manage Risk Today?

Do Banks Have the Right Tools to Manage Risk Today?

In my last post I discussed the tug of war over bonuses and the ways in which banks are attempting to reward risk in a responsible and sustainable…