About Nic Smith

Nic Smith is a marketing professional with deep expertise in enterprise software marketing. He has led strategic marketing efforts for large enterprise software companies such as Microsoft and Business Objects. In his current role, Nic manages solution marketing for Business Intelligence technology at SAP. Nic brings a unique blend of market knowledge, brand development and a solution orientated focus as a technology evangelist for Business Intelligence. As a marketer, Nic has a continual pursuit to drive new and more impactful ways reach audiences through digital and social forums and frequently shares marketing best practices on his blog, www.nicfishmedia.com In addition to his business initiatives, Nic is also involved in elite athletic development for youth. He holds a Bachelors Degree in Marketing and Communications from Simon Fraser University in Vancouver, British Columbia.