Author Archives: Diarmuid Mallon
With more companies adopting ‘bring-your-own-device’ policies, and more employees now also using personal apps at work managing mobility is getting more complicated. Still, it doesn’t have to be hard.
Mobile is one of these ‘evolve or get left behind’ things. Not having a mobile strategy today is like not having an Internet strategy in the late ‘90s.
Mobile commerce has to be better than what we’re already using, or people won’t bother to use it. It can’t just offer a new way to pay. It has to offer a new way to pay that’s better than what you use today.
In the midst of complicated new medical technology and apps, SMS is still as useful as ever for mobile health monitoring.
The future is in thin clients. And so was the past. The cloud is taking us back to the future of the old client-server model.
Advertisers need a ‘scrobbler’ to guess what we’ll be interested in based on what we already like. It works for Last.fm.
Mobile operators are working feverishly to upgrade their networks to LTE, and the main reason has nothing to do with consumer download speeds.
Mobile operators are getting into the business of aggregating and selling customer data to advertisers. Is there a way to scale Telco big data, or are they trying to harness the ocean?
Check in on the how the next generation of mobile is changing the world for mobile operators. Download your free copy of the SAP Mobile Operator Guide 2013, The Evolution of Mobile Services: Challenges, Strategies, and Opportunities.
This marketing company is ahead of the pack, making it easy for retailers and brands to connect with customers through creative, two-way mobile campaigns.